Marketing paper Essay Example | Topics and Well Written Essays - 1000 words

Promoting paper - Essay Example Timex by and large focuses on the more youthful age and children (Hindustan Studies and Service Limited â€Å"Marketing Management†). For instance, Timex focused on the dynamic way of life with Ironman and Triathlon (Mechanical Science and Engineering, â€Å"Ways of Segmenting Market). Timex Group in their image portfolio methodology gives their contributions to different buyer fragments from ‘mass premium to luxury’ and furthermore gives their watches to shifted psychographic sections (Timex Group India Ltd, â€Å"Press Releases†). Then again, psychographic and segment profiles of target market of Rolex comprise of higher pay bunch buyers who purchase the item for status and poise. The purchasers of Rolex are essentially the wealthy portion of the general public (American Management Association, â€Å"Two Examples†). 2.0 Four P’s Marketing of Timex and Rolex in their Websites Objective of Their Website Marketing Strategy The essential target of site advertising of Timex is to use the brand so as to build traffic and income that originates from its site. The organization had placed into activity Adobe SearchCenter + alongside Adobe SiteCatalyst to support its presentation of site which bring about a 35% improvement in deals transformation and a $5 ascend in normal request size. Site is used to draw in clients and make additional business income. It causes clients to buy hard to-track down lines or items sold in different nations. Through its online nearness, Timex.com intended to give clients complete item data and encourage them to discover the closest retail outlet, notwithstanding perspective and buy items. So as to arrive at the destinations, the organization chose to discover different approaches to upgrade traffic to its site and keep buyers connected with on the site for longer timeframe, with the authoritative objectives of decreasing surrender and developing changes (Timex, â€Å"Challenge†). So also, Ro lex additionally built up the destinations to make online advancement of its items so as to make individuals mindful of it in the market. The clients can refresh themselves from the most recent accessible items in the market. They can buy the item online just as procure the possibility of closest claim to fame stores from which they can make the buy (Rolex, â€Å"About Rolex†). Utilization of Prices Differently in Each Company Timex by and large sells similarly reasonable watch that centers around the mass market and then again, the Rolex watches are general exceptionally costly as they give significance to quality picture of the item (American Management Association. â€Å"Two Examples†). Value Range for Each Brand The brand of Timex are GC= $100(approx); Guess = $30-$117; Marc Ecko = $95-$158; Nautica = $149-$210; Opex = $63-$112; Salvatore Ferragamo= $130-$2170; Timex= $49.95-$109.95; TX = $375 - $725 Valentino Timeless = $1,000 - $15,000; Versace = $1,975 - $4,975 (Timex Group, â€Å"Explore Our Brands†). The brand of Rolex are Datejust = $229, Day Date = $360, Daytona = $229, Submariner = $249 (Watch-Watches.Net, â€Å"Watch Watches†). The value scope of Rolex is $200 to $10000 (Scribd, â€Å"Rolex†). Advancement of Products of Companies past Their Website Timex advances its item by conveying it through retail locations and publicizes in TV and magazines also (Smith and Strand, â€Å"

Definition of the Word Family Essay Example | Topics and Well Written Essays - 1250 words

Meaning of the Word Family - Essay Example The paper tells that family implies various things to various people family may cross various ages, change, thus, of specific changes in life occasions, for example, remarriage, separation and youngsters migrating from their parental homes, and may even traverse a few families. By and large, individuals think that its simpler to characterize a family by not what it looks like or how it is organized however by its jobs and capacities supporting, cherishing, mindful and securing those in a family. In characterizing a family, it is fundamental to understand that kids and marriage are not requirements for the development of a family. In the previous not many years, there has been an advancement to a lift in the measure of childless couples and littler families, just as, solitary individual families or families. It is likewise basic to recollect that more distant families may cross or length more than one family, and that people living without anyone else are not really living without fam ilies. An ever increasing number of people are shaping more than one family over their lifetime, as a result of the more noteworthy paces of re-collaborating and division. Various sorts of families, and families at specific focuses in the family life-cycle, may have various requirements, quality and vulnerabilities. A portion of these incorporate one-parent families, jobless families, indigenous families, families from various, different phonetic and social foundations, families with duties in mindful, and families in remote and country social orders. It is obvious from the focuses noted here that family is a mind boggling unit that has nobody explicit definition (Forbes 2-34). The reason for this article, therefore, is to cause to notice the various types of meanings of the nuclear family concerning its capacities, what it is, the thing that it isn't and as indicated by how specialists characterize it. Likewise, the paper will profit exceedingly from models got from the book Journe y by Sonia Nazario, which is a tale about a specific family that will fill in as an amazing case of what a family is and of various types of families. Family can be characterized as the most central unit. It speaks to people living respectively by blood relations, marriage or adaption, in this manner, speaking to a solitary family. As per humanism, the nuclear family as a key job of duplicating and growing the general public, both socially and organically. There are various distinctive structure of families dependent on the affiliations that exist among guardians and youngsters. There are various types of families present which are dictated by who makes up the family. There are those families that solitary comprise of the dad and youngsters; others are comprised of the mother and kids. Different families comprise of a mother, her youngsters and others who are by and large got from the mother’s family. Different families comprises at least one moms living respectively with the ir youngsters, with others and their companions (Fine 65-79). For this situation, a model is the family depicted in the book the Journey, which from the outset was made out of the mother and her two youngsters and member’s of Lourdes’ family. Connections that exist between a family, and those that decide the sort of the family, are those basically among guardians and kids and they are unique in relation to culture to culture. One of the most well-known family types is the family unit. This family type is made out of the conjugal couple living with their youngsters separate from others. The joint family ordinarily is the augmentation of the family unit, and exists when offspring of one sex remain at their parental home. In such a case, the youngsters carry along their life partners to live with them in their parental home significantly after marriage (Fine 65-79). These are just bunch instances of the various sorts of families. Different sorts of families incorporate lo ne youngster families, huge families, single parent families, mixed families, gay and lesbian parent

Choose one example of a real protectionist policy that has been

Pick one case of a genuine protectionist strategy that has been Pick one case of a genuine protectionist strategy that has been actualized by the legislature of some nation and examine the issues encompassing the approach †Essay Example Protectionist strategy Protectionist approach is an arrangement that was set up with the fundamental point of securing nearby household enterprises fromthe forceful rivalry of other worldwide ventures that appeared to be settled by the utilization of waivers, for example, sponsorships, taxes, import shares or whatever other limitations that were put on the merchandise imported from other remote nations (Encyclopedia, 2013). This arrangement was first embraced by the congress of the United States of America in 1789 notwithstanding their prior resistance to it as rehearsed by the British. They did this by receiving their first duty which was planned for raising income (Bartlett, 2013). In spite of the Americans embracing the approach a couple of years after their freedom, the duties were applied on a considerable lot of their made merchandise in the year 1824. The products that accomplished expanded duty rates were glass, lead, iron, hemp and fleece. The protectionist arrangement arrived at it top in the year 1828 when the new tax alluded to as Abomination was set up (Bartlett, 2013). It was during the utilization of this Abomination levy that the rates expanded up to 49 percent (Bartlett, 2013). The Americans kept utilizing this strategy much after the First World War whereby they contended that the utilization of high duties was vital in order to have the option to decrease the excess of the treasury just as to debilitate imports. The republican had even passed the Payne-Aldrich duty under President William Howard in 1909 (Bartlett, 2013). The protectionist strategy has been set up and safeguarded by legislatures of different countries by utilization of three key contentions. The first and most normal explanation among applying it guarantees that high taxes, just as sponsorships is a method of securing neighborhood occupations for the residents in the residential ventures (Spruiell, 2006). The contention has been bolstered by the realities like; an American steel industry that is confronting rivalry from a remote organization of Brazil will Be required to end agreements of the workers because of rivalry brought about by modest steel from Brazil (Spruiell, 2006). The demonstration of laying off the workers will impactsly affect their families. Another explanation is that if the opposition from an outside organization that is creating and sending out steel at an abnormally low cost will prompt the breakdown of the nearby American Steel Company. The breakdown of the organization will result to the nation like US to confront twofold disaster whereby all laborers will lose their positions  leaving the nation withâ only decision of relying upon remote organization for the gracefully of steel (Edwards, 1991). This reliance on outside flexibly of steel will likewise be a constraint with destroying impacts on the US in the event that the nation does battle against different countries as it will be hard to create the country’s own assets (Spruiell, 2006).Also, this strategy has been utilized as negotiating tool by numer ous legislatures during different exchange negotiationsâ neighbouring nations due to the accept thatâ they must be at standard with one another (Spruiell, 2006). The protectionist approach benefits a few ventures to the detriment of others. In the United States of America for example, just ground-breaking ventures managing in prepares, agribusiness and Textile entryways have been shielded by the arrangement against finishing from remote organizations while the vast majority of different businesses have not (Razin,1983). The approach has additionally spared occupations for the laborers in the ensured organizations and helped those businesses maintain a strategic distance from money related disaster. It has additionally been helpful during exchange arrangements among nations (Spruiell, 2006). If there should arise an occurrence of the US expanding taxes to ensure residential steel industry against modest steel from Brazil, the Brazilian steel industry endured negative effects of protectionist arrangement as it influenced the prepared and dependable market for its steel in the America. The representatives of the Brazilian organization were not s aved as the decreased deals came about to them losing their positions (Obstfeld, Maurice, 1982) Protectionist arrangement therefore,â has the two focal points and detriments on the whole economy. The ensured organizations along with the laborers appreciate the positive side of the approach while unprotected organization faces danger of falling because of the outside rivalry. Bartlett, B. (2013, March 24) The Truth about Trade ever. Recovered March 24, 2013, from www.cato.org: cato.org/distributions/discourse/truth-about-exchange history Reference book, B. O. (2013, March 24). protectionism. Recovered March 24, 2013, from www.britannica.com: britannica.com/EBchecked/subject/479643/protectionism Spruiell, S. (2006, August 30). Protectionism-Tariffs, Subsidies and Trade Policy. Recovered March 24, 2013, from www.globalenvision.org: globalenvision.org/library/15/1211 Edwards,February 1991,Anticipated protectionist approaches Recovered March 24,2013,from www.ssrn.com Obstfeld,Maurice, 1982,Aggregate spending and terms:Is there Laursen-Metzler Effect?,The quarterly diary of Economics, MIT press, vol.97(2). Razin,1983, Trade expenses and Current account,Economics Letters,Elsevier,vol.13(1),pages 55-57

Development of a MARKETING PLAN for Fat Face Ltd in Canada Essay

Improvement of a MARKETING PLAN for Fat Face Ltd in Canada - Essay Example Notwithstanding its dress business tasks, the organization additionally centers around altruistic exercises in order to arrange its social duties all the more proficiently. â€Å"Life is out there, benefit as much as possible from it† is the way of thinking followed by the Fat Face Ltd (‘History our philosophy’, Fat Face, n.d.). The organization is constantly cautious in protecting its employees’ advantages and prosperity. As of late, the organization has designated Anthony Thompson as its new Chief Executive. The Fat Face’s most recent money related reports mirror that the organization is developing fastly. The firm’ fiscal summaries in 2010 shows that the organization accomplished a business ascend by 4.3% and acquired an income of 135.4 million throughout the year. So as to take focal points of this expanded market request, the organization is attempting to open auxiliaries over the globe. This paper means to build up an advertising plan fo r Fat face Ltd in Canada. Canadian economic situations When a firm intends to dispatch its branches in an outside district, it must know about the diverse market parts of the objective nation. In the given case, the Fat Face Ltd proposes to dispatch its product offerings in the Canadian market. Canada is a North American nation that comprises 0.5% of the world’s populace. Despite the fact that Canada speaks to littler extent of populace, as indicated by UN HDI, â€Å"Canada represents 2.2% of worldwide emissions† (Canada: Country examination report’, March 2010). So as to relieve the expanding natural issues, the administration has forced limitations on particular sort of enterprises. Nonetheless, the PESTLE examination features that Canada is a high potential nation as far as government viability. The Canadian political world is overwhelmed by the preservationist and Liberal gatherings which together structure the solid fair set-up of Canada. The Canadian gover nment supports territorial exchange and it adds to the mechanical feasibility of the country. It is seen that Canada consistently keeps better remote relationship that makes the nation a potential market for universal extension. These positive components would absolutely help Fat Face to run its endeavor in Canada with minimal possibility of startling interference. Simultaneously, dissimilarity in formative activities truly encroaches on the manageable monetary development of the nation. The Canadian financial highlights of solid financial framework and outrageous business opportunity make the nation’s showcase potential for remote business magnets. The worldwide monetary log jam has influenced the nation’s improvement to an enormous degree in light of the fact that the circumstance constrained Canadian government to expand the pace of joblessness advantages and chop down close to home pay. The nation’s low profitability can likewise be legitimately credited to the worldwide budgetary emergency. At this crossroads, the unacceptable work pace of Canada is valuable for Fat Face as this condition would offer adequate representatives/labor to the firm. Also, the blocked monetary improvement may convince the Canadian government to invite the appearance of a main dress industry to their market. The PESTLE investigation additionally uncovers that country’s populace matured 65 or more much of the time builds; it might antagonistically influence the company’

Slavery in America and Its Consequences free essay sample

The Atlantic triangular slave exchange is for some a dull spot in American history and it has left the nation, and others, with some profound injuries that are till this day despite everything mending. The monstrous import of slaves from Africa to America expanded incredibly during the late backtalk and is one reason why the present territory of Africans nations are far more awful contrasted with European, American and Asian counterparts.Slavery was particularly obliterating on the grounds that it annihilated the African populace, made it powerless against colonization, stroked the odds of modernization and brought political fracture. African subjection was horribly negative for Africa since it is liable for changing Africa into a needy mainland, which it is till this day. The primary result is the removal of a colossal populace and development rate which couldnt supplant the caught slave population.In different words, they sold a greater number of slaves than individuals were conceived, making them lose men. We will compose a custom article test on Servitude in America and Its Consequences or on the other hand any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page This implied the past social orders were forever modified and African people group would before long stop to exist. The subsequent result is the position of Islamic servitude. In contrast to European subjugation, Islamic servitude didnt stop; rather it flourished in light of the fact that the center east didnt have a mechanical transformation like Europe. Its idea that the same number of individuals were subjugated in the Eastern slave exchange as in the Atlantic slave trade.Its amusing that when the Atlantic slave exchange was annulled the Eastern exchange extended, recommending that for certain Africans the abrogation of the Atlantic exchange didnt lead to opportunity, however simply changed their slave goal. The third result is the decrease of African exchange the world. Since the slave exchange whipped side every other type of exchange and improvement, Africa was subject to the slave exchange. At the point when the Europeans nullified the slave exchange the mid-backtalk, neediness rose in Africa in light of the fact that their earnings dried up.There was no Industrial insurgency to fill in for the slave exchange Africa, and this deadened the landmass. The fourth result is the personalization (A term utilized in Marxism to portray the procedure of a business turning into the representative, sort of) of African specialists for European ventures which happened in light of the fact that vagrant laborers went to chip away at European homesteads and enterprises. This further crushed customary African farming economy and lifestyle.Thus conventional African social orders no longer existed in light of the fact that their conventional standards disappeared during the slave exchange. The fifth outcome is the limits made by European nations didn't coordinate the conventional limits and elements of African culture. This caused a lot of balkanization that got clear in the post-pilgrim period. The 6th result is Africans reliance for fabricates from Europe and its situation as a provider of crude materials, which has not transformed from the provincial time frame.

Static or Dynamic - Free Essay Example

Some may say Mme. Loisel of â€Å"The Necklace† is a dynamic character. But to argue this opinion, there are many reasons why Mme. Loisel is in fact, a static character. Guy de Maupassant skillfully develops the character of Mme. Loisel in â€Å"The Necklace† with an unvarying nature by her thoughts and words. Maupassant begins to competently develop the traits of Mme. Loisel as a static character by her thoughts. The life of Mme. Loisel is described by her residence filled with the, hideousness of the drapes, the shabbiness of the walls, and the worn out appearance of the furniture. She relentlessly grieved about living in what she thought was poverty and wanted to live the elegant life. â€Å"She had no evening clothes, no jewels, nothing. But those were the things she wanted; she felt that was the kind of life for her. She so much longed to please, be envied, be fascinating and sought after. † (Maupassant 3-4) The qualities which demonstrate Mme. Loisel as a static character are also established through her words. Ten years after the night of the reception, the day the necklace was lost, Mme. Loisel took a stroll one Sunday afternoon on the Champs Elysees and coincidently ran into Jeanne Forestier, the owner of the necklace. She then decided to confront her about her life in the past and the present. â€Å"[†¦] I’ve had a hard time since last seeing you. And plenty of misfortunes-and all on account of you. † (11) Nevertheless, after all the years of working off her debt, Mme. Loisel is only Dominguez 2 concerned about what supposedly Mme. Forestier had done to her: she felt that she made her live the life she thought she had, a life in poverty. Despite all that Mme. Loisel has gone through, she hasn’t yet stopped the ambition of having more than what is already possessed and holds those around her accountable for her unhappiness. In a nutshell, Mme. Loisel’s character can be described with an unvarying nature. After taking these reasons into consideration, thoughts of whether Mme. Loisel is a changed character or not may differ from the thoughts held before. In your own opinion, what kind of character does Mme. Loisel resemble, static or dynamic?

The Battle Over Descriptive Essay Topics for College and How to Win It

The Battle Over Descriptive Essay Topics for College and How to Win It A great essay paper calls for certain abilities and knowledge. When you're working on your essay, you should select your topic carefully. It's possible to buy argumentative essay at their site. If you wish to create a descriptive essay about your own personal experience, it could possibly be unusual and specific. Persuasive or argumentative essays are supposed to convince the audience of a person's viewpoint about a specific topic. Argumentative essay topics cover a wide selection of subjects, and can be quite persuasive if an excellent essay represents them. The topics for argumentative essays are often quite self-explanatory they're common understanding. Occasionally, selecting a great argumentative essay topics will be quite tough. The sort of essays can be challenging and time-consuming, and is the main reason why most students decide to find descriptive essay writing help from online platforms. The main reason why a lot of students opt to tackle descriptive essay topics is because they are simple to handle. Consequently, they can come up with different thesis for different themes to write essays on hamlet. Some students believe that they can write great descriptive essays regardless of what their topics are. You may ask your tutor to supply you with a minumum of one descriptive essay example to assist you determine what is expected from you. Most college students, however, tend to choose a topic they are enthusiastic about and produce the essay have substantive info. Choosing excellent essay topics for middle school must be a careful procedure, where a balance must be struck between topics that might be too simplistic, more acceptable for the main school, and choosing argumentative essay topics that could be too elaborate or controversial. Following are a few of the advised sociology essay topic for those students that are unable to choose a great topic for their assignment. Therefore, here are a few basic tips that will help you in writing of good descriptive essay. If you're tasked with writing a descriptive essay there are lots of things you can write about. The trick to writing a superb effectiveA essay is to get the passion to write it. The secret of writing a prosperous description essay is dependent on the collection of right topic. The significance of reading through your essay is it allows you to recognize the mistakes and keep a very good tone throughout your work. It is possible to also read your essay to other individuals to receive their feedback. Though, there are particular patterns that you are going to follow when you compose a descriptive essay. If you're looking for tips about how to compose a descriptive essay, you've come to the proper spot. There are different kinds of essays but among all descriptive essays are regarded as the simplest one as it is about more of personal experiences and there's no need to have an in-depth researchwhich permits the writer to conserve lots of time and he doesn't get stuck in technicality. There are a few thumb rules for argumentative essay subjects to prevent clashes, yet earning a point at precisely the same time. The ability to spell out something doesn't come easily for a good deal of individuals. There are a great deal of subjects you are able to select from for a descriptive essay. Contemplating the simple fact, descriptive essay is a distinctive kind of a term paper, the structure also differs from the one which you are accustomed to. It's important to get a crystal clear vision of your paper. An outline helps to ensure that you've got the vital components to compose a brilliant essay. Creating an outline is a significant portion of writing.

The True Essence of Romantic Love - 1130 Words

In William Shakespeare’s Romeo and Juliet, love is exemplified more ways that we can imagine, from the undying love of two people to parental love. Love celebrated by the protagonists with playful sonnets to express their endearment and love for one another. Love that transcends from such powerful gazes and translates into an undying love. Society’s encroachment to a very innate and fundamental aspect of our being is met with violence and death. We must not forget that the very essence of love is that you cannot control love. It is innate, a reflex if you will, and for everyone the Holy Grail of life. In the prologue, the narrator begins with â€Å"A pair of star-crossed lovers take their life;† (prologue 6). The protagonists are being†¦show more content†¦Innocent, pure, faultless, chaste, unblemished, righteous, pristine and immaculate, therefore how can we go wrong with love? Since time in memorial we all have written about love, for Fredrick Ham wrot e, â€Å"Two souls with but a single thought,/ Two hearts that beat as one.† St. Augustine wrote, â€Å"Better to have loved and lost, than to have never loved at all.†, Karen Sunde wrote, â€Å"To love is to receive a glimpse of heaven.†, and in the immortal words of John Lennon, â€Å"All you need is love, love, love is all you need.†. It seems that we celebrate and long for love because we know it is truly, the ultimate high. We long for it because sometimes we think it is impossible to attain and yet we continue to walk the face of the earth in search for our true love, whether one believes it or not. The playful sonnet on act 1 scene 5 is an exchange between Romeo and Juliet referring to one another as once again Heaven-like creatures. Romeo begins, â€Å"If I profane with my unworthiest hand/ This holy shrine, the gentle sin is this:/ My lips, two blushing Ty 4 pilgrims, ready stand/ To smooth that rough touch with a tender kiss† (1.5.104-107). Romeo reveres Juliet’s hand almost like the Holy Grail and is ready to face the consequences of touching and kissing them. Juliet indulges Romeo with his play with words and replies, â€Å"Good pilgrim you do wrong your hand too much,/ Which mannerly devotions shows this;/ For saints have hands thatShow MoreRelatedLove Has Many Definitions Essay791 Words   |  4 PagesWhat is love? Webster defines love as â€Å"a strong affection for another arising out of kinship or personal ties maternal love for a child (2): attraction based on sexual desire: affection and tenderness felt by lovers (3): affection based on admiration, benevolence, or common interests love for his old schoolmates.† Love comes in many forms. Unconditional love, the love of a mother for her child, romantic love, the love for your partner and passion or lust, a more sexual emotion towards a personRead MoreRo meo and Juliet, Tragedy or Romance791 Words   |  3 PagesWhat determines what a true love story is? Many events in Romeo and Juliet make the audience question whether or not they are truly in love or are just blinded by a false or not true version of a not so deep feeling. Romeo and Juliet is a famous love story but it stands out compared to other love stories. Romeo and Juliet continue to be a true love story to this day. They are married at a young age and differentiate from other love stories, it’s still considered to be true love, though some aspectsRead MoreTheme Of Homosexual Love In Twelfth Night1118 Words   |  5 PagesTo Heaven or Hell: The Depiction of Homosexual Love in Twelfth Night Romantic desire is struggle ingrained within William Shakespeare’s Twelfth Night, strained by the nature of homosexual love. 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Is this true in your experience? If so write a paper on which you first define this amorphous concept and then discuss how you came about it. For eg. Have you been influenced by media, T.V., movies in particular. Conclude by stating whether you believe in romantic love or have cast of the idea. â€Å"I don’t care what you think, when he comes I’ll leave and won’t even turn back and look at you, he’ll love me, he won’t be like you†¦Ã¢â‚¬  Words spoken by me when I was barelyRead MoreFemale Characters in ,, Hero of Our Time† by Lermontov1181 Words   |  5 Pageswhose [pic]character was built on the defects of an entire generation in which the author lived. Female characters play a large role in the novel, as they reveal more of Pechorins [pic]nature, his state of internal peace, and his inability to return love. [pic] The novel Hero of Our Time, written by M. Lermontov in 1839-1840, is the first realistic prosaic psychological and philosophical work in the Russian literature. The novel was written after the crushing defeat of December uprising. In hisRead MoreAnalysis Of The Children Of Men 1718 Words   |  7 PagesOne would present a rather facile and straightforward argument in saying that P.D. James’ The Children of Men encompasses the very essence of dystopia and portrays it in way that evokes a sense of pathos within her audience. However, one might find it difficult to claim that the notion of romantic love, or eros, exists at a level greater than that of the general sense of complacency and desolation that runs rampant throughout humanity in James’ world. That being said, it becomes even more difficultRead MoreThe Decline Of Romanticism : Flaubert And Madame Bovary989 Words   |  4 Pageshis life onto Emma’s character. They were both fixated on this idea of romanti c love and a sense of yearning, they both shared sickness or depression, and both failed to realize the work and sacrifices needed to make their desires a reality. Romanticism is the idea that we should appreciate the essence of things rather than analyze everything. Due to their romantic ideals of love, when presented with the harsh reality of true love that requires work and sacrifices from both parties, they were left feelingsRead MoreThe Existential Choice : Soren Kierkegaard1368 Words   |  6 Pagesexistential choice can be summarized as taking responsibility for one’s existence. One’s passion or commitment to their inwardness works as a mode of resiliency from the pressures of society. As a result, we can bring the self to authenticity. In essence, the existential choice is the ability to judge yourself based on a decision you made. The aesthetic and ethical life both lead to a religious life that is dependent on the subjectivity of truth. KierkegaardRead MoreThe Romantic Period Stressed Instincts, Affection, and Love1422 Words   |  6 PagesThe Romantic period or Romanticism was a literary movement that had sprung in England in late 18th century. The rise of the movement was precipitated by the issuing of Lyrical Ballads by William Wordsworth and Samuel Taylor Coleridge .The movement came to cope up with the general tenors of the Industrial and Enlightenment age .It stressed on things like instincts, affection , love,the heart over the head .It came also to celebrate such things as mysticism and the natural world.Romanticism also

Overview of the Family in the Mockumentary Modern Family...

The Modern Mockumentary The average family: a married man and women, 2.5 children, with a beautiful home that has a white picket fence and a dog. However, this â€Å"average† family image has changed drastically over the past decade particularly with the acceptance of gay marriage and green cards that are easier to obtain; this has had a substantial influence not only on our society but leverage on social media. An example of this changed media dynamic is displayed through the comedic mockumentary, Modern Family. Within this fictional, interview style comedy series, three families that are extremely stereotypical, live their interrelated lives. The series follows these three families, an â€Å"average† American family featuring a married†¦show more content†¦Each family, when dissected, is built up on stereotypes to â€Å"mock† the dynamic. The â€Å"average† family that consist of Phil and Claire have typical jobs, Phil, who is a real estate rep, and Claire, a stay at home mom. Their three teenage children, Hailey, a typical high school girl obsessed with boys and strictly only concerned with her looks, the middle child, Alex, that is only focused on school and couldn’t be more opposite than Hailey, and youngest and only son, Luke that is struggling to fit in with the family being the only son. Phil’s attempt to be a â€Å"cool dad† comes off of a trying-to-hard father who cares strongly that his kids like him. Through the mockumentary style of filming the audience is able to gain insight on the challenges that come with working, parenting and growing up which are the â€Å"typical† struggles of almost any family. However, with a gay couple in the mix, it hits a broader spectrum which sheds light and attention to the entire LGBT community. Mitchell and Cameron, with their adopted child Lilly, easily have overlapping challenges in life, but through a different dynamic. Mitchell and Came ron, through their fictional interview, describe their daily challenges of work, parenting and Lilly growing up, but in addition to their challenge being gay. Since the gay community is growing and legalization of marriage has been successful in select states, the region of homosexuality is growing and

Vaccines And The Eradication Of Disease Essay - 1481 Words

[Attention-Getter and Pathos] Think of all of the diseases that once were; Smallpox, Rubella, Polio, and Mumps we do not really think about those diseases anymore because we do not have to worry about them. But do we ever take the time to pause for a moment in our fast lives and think, think of all of the people who died from these diseases, think of all of the people who lost family and friends, and think of the privilege that we live with- that we do not have to deal with these diseases anymore. This privilege is from one thing alone; vaccines. [Credibility] I don’t know about you, but I do think about these things. As a science nerd and hopefully a future veterinarian I love to learn about things that involve science and that can better help the society in which we live. [Thesis] Vaccines alone have been accredited to the eradication of disease and for some people that is not good enough, they would rather believe stories than fact. I propose that a new nationwide law be pa ssed, a law to make vaccinations mandatory for all children, with the only exemption being religious, and severe medical reasons. [Internal Preview] Today I will be discussing some of the misconceptions about vaccinations, the causes and effects of anti-vaccination, the relevance of the topic, an explanation of my solution, and how it will better help the future of society. Body I. [Transition] What is the problem you might ask? The problem is that people do not want their children vaccinatedShow MoreRelatedViral Infectious DiseasesPolio or Poliomyelitis1368 Words   |  5 PagesINTRODUCTION Poliomyelitis is a viral infectious disease that is transmitted through mainly the oral fecal route. The disease has been with mankind since time in memorial although epidemics were unknown before the 20th century. The disease has caused millions of deaths and paralysis for much of human history. NATURAL HISTORY OF POLIOMYELITIS The name poliomyelitis is derived from ancient Greek were polio means grey and myelos meaning marrow referring to grey matter of spinalRead MoreThe Worldwide Eradication Of Foot And Mouth Disease1702 Words   |  7 PagesThe Worldwide Eradication of Foot and Mouth Disease The potential threat of a foreign animal disease is always at the back of an agricultural livestock producer s mind because it could possibly be devastating both economically and environmentally. The disease has the potential to wipe out a large percentage of the livestock animal population, thus affecting the way the US uses the land that supports food animal production. The possibility of an outbreak of Foot and Mouth Disease is a big areaRead MoreTaking a Look at Polio1371 Words   |  6 Pagesin asymptomatic or very mild disease. In the great 1916 polio endemic in New York City, 9,000 cases of paralysis were reported and nearly all in children less than 5 years of age. The Central Nervous System disease occurs only in less than 1% of those infected. After an initial 1 to 4 days of fever, sore throat and malaise, meningeal signs and symptoms appear, followed by involvement of motor neurons and subsequent paralysis. There are useful and successful vaccines; the structure and replicationRead MorePoliomyelitis in Nigeria1712 Words   |  7 Pagesaxis spurned a theory that the polio vaccine was fertility control tool of the west. Nothing could be further from the truth! But for intervention of senior clerics and prominent politicians from the area, there would have a standstill in the eradication efforts. To worsen matters, damage had been done by the time of the intervention as a case from caused Sudan which had been free to be re-infected again. And the world was back to square 1 in polio eradication efforts! The world is not restingRead MoreA World Without Polio : A Benefit Cost Analysis Critique1536 Words   |  7 Pagesand the eradication of global poliomyelitis is no exception. This paper will examine the first benefit cost analysis of the Global Poliomyelitis Eradication Initiative, published in 1996 . It will also explore the broader question of the economic value of eradication. Background Context The world is on the verge of a remarkable achievement in global health – the eradication of polio. An achievement of this magnitude has occurred only once before, thirty years ago, with the eradication of smallpoxRead MoreEssay on Vaccination and Eradication of Smallpox1604 Words   |  7 PagesThe Vaccination and Eradication of Smallpox Smallpox, a disease caused by the variola virus, has devastated humanity for many centuries. Because of its high mortality rate, civilizations around the world sought to protect themselves from this disease. Throughout the 1700s, these protective methods became more sophisticated, and led up to Edward Jenner’s vaccination method in 1796. Indeed, the World Health Organization, the Center for Disease Control and the Agency for International DevelopmentRead MoreEmergence And Eradication Of Polio1623 Words   |  7 Pages Emergence and Eradication of Polio Viren Patel Valparaiso University I have neither given or received, nor have I tolerated others use of unauthorized aid. Viren Patel Introduction The poliomyelitis word is derived from the Greek. It is the effect of poliomyelitis virus on the spinal cord which leads to paralysis. This virus enters from the person mouth and multiplication occursRead MoreVaccines And The Eradication Of Malaria990 Words   |  4 PagesVaccines are crucial components to put an end to Malaria. The process of eradicating Malaria starts with studying Plasmodium falciparum. People have supportedthe efforts of trying to decrease the intensity of the disease, but if malaria vaccines are to be used as part of a tool for the eradication of malaria, they will need to have an impact on malaria transmission. They’ve brought us the concept of â€Å"vaccines that stops malaria transmission†.Transmission-blocking vaccines target the sexual and mosquitoRead MoreWhat Is Poliomyelitis?1564 Words   |  6 Pagessomeone infected with polio, having your tonsil removed, working in a laboratory where live polioviruses are kept, and travel ling to places where polio is endemic or widespread. GLOBAL PROBLEM OF POLIO VIRUS INFECTION AND ERADICATION In 1789, one certain individual by the name of Michael Underwood first studied and described debility of the lower extremities in children that was recognizable as poliomyelitis in United Kingdom. In the 19th centuryRead MoreVaccinations And Immunization : Infection Of The Variola Virus1302 Words   |  6 Pagesresistant to infection, caused by a pathogen. Vaccines, either oral or injected, are prepared with a weakened or dead disease causing microorganisms /pathogens. This vaccine is given with the intensions of provoking a immune response to the disease, on a minor level. This vaccination allows for the immune response to create antibodies, and memory cells, so that if infected with a strong version of the pathogen, the body will be immune. - - The disease, commonly known as Smallpox, is caused by an

Animal Testing Should Be Banned - 926 Words

Chimpanzees â€Å"used in animal tests can exhibit symptoms of post-traumatic stress disorder, a condition more commonly associated with soldiers who have experienced deadly combat† (â€Å"Animal Rights†). PTSD is a serious anxiety disorder that may or may not be treated with several therapy sessions. â€Å"More than 100 million animals every year suffer and die in cruel chemical, drug, food, and cosmetics tests as well as in biology lessons, medical training exercises, and curiosity-driven medical experiments at universities†(â€Å"PETA Makes Its Case Against Animal Testing†). Alternative testing methods can now be used to replace animal testing. There is absolutely no excuse for using animals for human benefits. Humans and animals are a whole different species. Animals make poor test subjects because of the difference in species. The closest animal to a human is a monkey or chimpanzee but, even then they are still poor test subjects. â€Å"Only some 15% of chimpanzee studies are cited by papers describing medical interventions potentially effective in humans. However, detailed examination of such medical papers reveal that in vitro (cell-based) studies, human clinical and population studies, molecular methods and tests, and genome studies, are by far the most important sources of knowledge† (Bekoff). The anatomical differences between the two species make test outcomes unreliable. Even drugs that pass animal tests are not necessarily safe. It may be safe for the creature that it was tested onShow MoreRelatedShould Animal Testing Be Banned?844 Words   |  3 PagesShould animal testing be banned? Nowadays, a lot of animals has been tested on a range of experiments over the world. You could be supporting animal teasing cruelty without knowing it. Have you ever check if there’s animal testing on the cosmetics before you buy it? Today, a lot of cosmetics has been testing on helpless animals and there are about 1.4 million animals die each year from animal testing ( CatalanoJ, 1994). Most of the experiments that are completed in the laboratories are very cruelRead MoreAnimal Testing Should Be Banned880 Words   |  4 Pagesdepending on animals testing. Therefore, if people talk about laboratories, they should remember animal experiments. Those animals have the right to live, according to people who dislike the idea of doing testing on animals; the other opinion, supports the idea of animal testing as the important part of the source of what has reached medicine of the results and solutions for diseases prevalent in every time and place. Each year huge numbers of animals a re sacrificed for the science all these animals, whetherRead MoreAnimal Testing Should Be Banned776 Words   |  4 PagesAnimal Testing Should be Banned  ¨Over 100 million animals are burned, crippled, poisioned and abused in US labs every year ¨ ( ¨11 Facts About Animal Testing ¨). Imagine if that was someones animal getting tortured in labs just to test things such as beauty products and perfume. Animal testing was first suggested when,  ¨Charles Darwin evolutionary theory in the mid 1850s also served to suggest that animals could serve as effective models to facilitate biological understanding in humans ¨ (Murnaghan)Read MoreAnimal Testing Should Not Be Banned940 Words   |  4 Pages1). Over 100 million animals are burned, crippled, poisoned, and abused in US labs every year. 2). 92% of experimental drugs that are safe and effective in animals fail in human clinical trials. (DoSomething â€Å"11 Facts About Animal Testing†). There are currently no laws combating the testing of cosmetics on animals, but the practice is harmful and must be ended. As evidenced by the statistics above, millions of animals are tortured and murdered in the United States every year for virtually no reasonRead MoreShould Animal Testing Be Banned?1665 Words   |  7 PagesTesting Cosmetics on Animals Companies around the world use animals to test cosmetics. Animals, such as rabbits, guinea pigs, hamsters, rats, and mice, are used to test the effects of chemicals on the eyes and skin. While animal testing is not mandatory, many companies use it. About Cosmetics Animal Testing by the Humane Society International talks about the different options companies have that do not require the cruel use and eventual death of animals. The article also talks about the overallRead MoreAnimal Testing Should Not Be Banned1572 Words   |  7 PagesAnimal Testing Every year, over two hundred million innocent animals are injured or killed in scientific experiments across the world. Of those animals, between seventeen and twenty million are used in the United States alone. It is said that an animal dies in a laboratory every three seconds (Animal Testing 101). Those in favor of animal experimentation say they are taking animals’ lives to save humans. It is not necessary to subject animals to torturous conditions or painful experiments in theRead MoreAnimal Testing Should Not Be Banned1581 Words   |  7 PagesAnimal testing is being used by different organizations all over the world to prevent specific diseases, especially cancer. Americans see animal testing having a harmful effect but it is one of the main reasons why society has most cures for some illnesses. This topic is important because people need to know what goes on during animal testing and why it is very beneficial. Animal testing needs to be used to find all cures. Some ani mals such as chimps/ monkeys have 90% of the same DNA humans haveRead MoreAnimal Testing Should Not Be Banned1721 Words   |  7 Pages † Today, more animals are being used in experiments than ever before: around 100 million in the United States alone† (3). Animal testing is now an international issue, and it is becoming a major story. Currently, animals are often used in medical testing, make-up testing, and other consumer product testing. Animals used in such product testing are often abused and suffer from serious side-effects. Animal testing can be painful for the animals, testing results are usually not even useable forRead MoreAnimal Testing Should Be Banned1364 Words   |  6 Pagesbenefit. Using animals for these experimentations usually does not come to mind. Animals are often abused, suffer, and even die during laboratory testing for the benefits of people to make sure medications, household products, newest procedures, and cosmetics are safe and effective for human use. Humans have benefited from animal testing for years while these animals suffer consequences with no positive outcomes for themselves. Even if a product or procedure is deemed successful, these animals are frequentlyRead MoreAnimal Testing Should Be Banned Essay1632 Words   |  7 Pages Animal Testing Should Be Banned Throughout the decades, animals have been used in medical research to test the safety of cosmetics including makeup, hair products, soaps, perfume, and countless of other products. Animals have also been used to test antibiotics and other medicines to eliminate any potential risks that they could cause to humans. The number of animals worldwide that are used in laboratory experiments yearly exceeds 115 million animals. Unfortunately, only a small percentage of

Essay on Idaho State Standards free essay sample

The table of contents gives a good overview of the various topics covered in the document which range from teacher training and parent involvement to student rights and funding. It is a little confusing in that there are no page numbers for easy access to specific information. It is organized in ten different â€Å"TITLES† with sections under each title listing specific information. The section numbers do not start over with each new title but continue increasing in number throughout the whole document. The document contains 670 pages with well over 9500 sections, (Education, 2001). It is a little intimidating; therefore, it is valuable to access other documents that can explain in simpler terms how The No Child Left Behind Act applies to the classroom, (Education, 2004). Idaho Standards for Initial Certification of Professional School Personnel are standards for what a teacher should know and be able to do in order to teach in the State of Idaho. A table of contents at the beginning of the document lists page numbers for the Idaho Core Teacher Standards along with all other teaching disciplines. Since all teacher candidates are expected to meet the Idaho Core Teacher Standards as well as the standards specific to their discipline area(s), it is convenient that the Core Teacher Standards are listed first, along with page numbers showing exactly where to find specific disciplines. Under each discipline the standards are broken down into two areas: â€Å"Knowledge† (what the candidate needs to know) and â€Å"Performance† (what the candidate is able to do). This easy to follow format allows the reader to easily understand what is expected. The purpose of the â€Å"Idaho Content Standards† is to provide a consistent, clear understanding of what students are expected to learn, so that teachers and parents can focus on how to teach. The site includes specific standards for each curriculum taught in grades k-12 including: Information and Communication Technology, Health, Humanities, Language Arts, Mathematics, Physical Education, Science, Social Studies, English Language Development (ELD), and Extended Content Standards for Students with a Significant Cognitive Disability. Details for each standard are listed by topic and grade level with detailed listings of expected goals and objectives. To locate a specific set of standards, go to the topic, such as Science, click on the desired grade level, such as 4th Grade. The documents can be saved to a computer or opened in Microsoft Word. The standards are listed in an easy to read format with student goals and objectives broken into individual items. This allows the teacher to easily build lesson plans to meet the objectives. The purpose of the â€Å"Common Core State Standards† is to obtain a National standard of uniformity in the basic education of children in the United States. The standards define what students should understand and be able to do by the end of each grade. The documents for these standards are accessed through a website that gives an overview of the purpose of the standards. The Common Core State Standards are broken into two areas: first, English Language Arts and Literacy in History/Social Studies, Science and Technical Subjects and second, Mathematics.. Following the links to each area of focus gives access to both electronic and pdf versions of the Standards. Each document contains a table of contents listing each standard with page numbers. Each standard lists subject specific objectives so the teacher will know exactly what the student will be tested on. Task C – Write a short essay describing connections between documents. Similarities Whether it is on a National level, State level or in the home, lawmakers, education boards and parents all want the children to have equal opportunity and support in gaining a good education. Each of the chosen documents: The No Child Left Behind Act of 2001, the Idaho Standards for Initial Certification of Professional School Personnel, the Idaho Content Standards, and the Common Core State Standards are similar in their main purpose which is to improve opportunities and education for every student. They all focus on high standards for education. To support the goals of a good education, each document defines minimum expectations for schools, teachers, and students by stating goals, objective and standards clearly so they can be applied in any teaching setting. They set high standards that challenge the learning process of both students and teachers. Each document requires some form of testing or evaluation that holds schools, teachers and students accountable for the learning process and results. Differences The differences found in each document are seen when addressing who the individual documents were written for. The No Child Left Behind Act of 2001 came about in a reauthorization of the Elementary and Secondary Education Act (ESEA) of 1965. It was written, to the States, to improve educational opportunities for all students. It â€Å"asks the states to set standards for student’s performance and teacher quality. The law establishes accountability for results and improves the inclusiveness and fairness of American education† for every child, both exceptional and disadvantaged, (Education, 2004),. The Idaho Standards for Initial Certification of Professional School Personnel focuses on the teachers. It updated teaching standards based on the Interstate New Teacher Assessment and Support Consortium (INTASC) model (performance based) set by the National Council for Accreditation of Teacher Education (NCATE). It is strictly focused on the need for teachers to demonstrate what they know and are able to do in order to teach in the State of Idaho. Even though both the Idaho Content Standards and the Common Core State Standards are focused specifically on what the students are required to know, they differ in that the Idaho content Standards was designed to ensure that all children in the State of Idaho master the skills they need to become successful high school graduates who are able to go on to higher education. Accountability for these standards is done with testing, including the Idaho Reading Initiative (IRI) and the Idaho Standards Achievement Tests (ISAT) The Common Core State Standards is a National initiative to set a standard of learning requirements throughout the United States. Teachers are currently being trained for these standards and testing is being developed. They will be implemented into the teaching curriculum in 2013-2014. Out of the two, the Idaho Content Standards seem to be more detailed and specific, but that assumption may change with additional study and implementation. Support Education All of these documents support the education process by holding students, teacher and administration responsible for a basic standard of learning and knowledge. The No Child Left Behind Act requires 100% of students master state standards by 2014 (Education, 2004). This spurred the increase in State and National standards for both teachers and students which, in turn, focuses everyone’s attention on better performance and acquisition of knowledge in both the learning and teaching process. Enhance Student Learning Because every state in America requires teachers to know and use student achievement standards, it is critical that teachers understand the standards required by both teachers and students. The first step a teacher can take to enhance student learning is to learn the required teaching standards. Keep them as a ready reference when writing lesson plans. This empowers the teacher to create meaningful performance goals in the curriculum. The focus can be on the best methods for teaching instead of what to teach. The teacher can use the required standards for in-class assessment and grading practices. With the criteria on hand, there is no need to wait for the end of term testing to measure and promote desired knowledge and skills. Since assessments are a required part of all of these documents, the teacher can use them to consistently assess and improve learning for both themselves and the student. The standards can be used to assess student knowledge before, during and after the learning process. This not only gives evidence of achievement but can encourage self-assessment and goal setting for both the student and teacher. Getting parents and student on board by showing them the criteria and desired learning in advance and by providing consistent feedback and motivation is another benefit of using the standards to enhance student learning. Having these documents as a base for learning models gives the teacher confidence and leverage in expectations she can place on students, parents and school administration. They give power to the teacher to enforce learning because the teacher is carrying out the rules not setting them. In summary, these documents all focus on education standards. Even though they vary and may focus on different entities in the education system, they all work together to support the goal of providing students with the education they need to lead a meaningful and productive life in a fast paced and demanding society.

Cango free essay sample

Over the last two months Be Bold has observed the operations of CanGo’s managers and employees. Through our observations we have found a number of issues and have several recommendations. Be Bold suggests that CanGo can better understand their company by learning how to make better decisions for the future of the company. One major recommendation is for CanGo to define itself by developing a mission and vision statement. By creating a vision and mission statement CanGo will have a better understanding of the future. Mission and vision statements can help narrow their focus and only choose the path that best fits that of CanGo. Currently, CanGo has just made decisions without really understanding how it could or would affect the company. If CanGo follows our recommendations and constructs a mission/vision statement it could improve their company standing, by drawing in possible employees with the same values or investors that believe in what CanGo stands for. We will write a custom essay sample on Cango or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As CanGo knows, Be Bold was brought in to analysis the operations and policies of CanGo. Be Bold has done this by looking at some important factors and has enlisted specific individuals to perform these analysis. Oksana Harbar is going to provide a SWOT (strengths, weaknesses, opportunities and threats) Analysis, Alheri Gajere will present the Market Analysis, Binish Maroof will provide the Competitive Analysis, Sherry Youngs will inform CanGo on Financial Analysis issues, and Hope will bring forth some Strategic Recommendations. Each of these members of CanGo was picked specifically due to their background in these fields. SWOT is an acronym that stands for strengths, weaknesses, opportunities, and threats. The SWOT analysis will help CanGo understand the opportunities that are available and what threats may affect its operations. Before moving forward CanGo needs to assess the position they currently have in the market place. The use of a SWOT analysis technique will be beneficial at this point and will serve as the baseline to elaborate on a strategic plan for the organization. Be Bold has been observing CanGo’s operations for a couple of months, and have developed the following preliminary SWOT Analysis from these observations: Strength * Purchase an automated storage and retrieval system (ASRS) to help improve the warehouse. An automated storage and retrieval system (ASRS) is a great solution for CanGo’s inventory handling. * CanGo has experienced exponential growth in their first two years of operation. CanGo has been recognized as one of the fastest growing small business in the Hudson Valley. Constant interest in research and improving company. As we can see that CanGo is always looking for something new, they are always trying to beat their competitors, they are constantly trying to improve company, and find another way to be successful and gain profit. Weaknesses * CanGo, Inc. has no vision or mission statement. Growth opportunities are imminent and the possibility to go public requires a clear vision and mission statement in order to u nderstand their direction on the market * CanGo is lacking in management by objectives (MBO). The aim of MBO is to increase organizational performance by aligning goal and subordinate objectives throughout the organization. * CanGo is missing a strategic management plan. A strategic approach will help CanGo build teamwork by developing commitment and trust; will strengthen the leadership team by aligning their goals with those of the CEO; and will move the organization from the current status quo to an organized environment with clear goal setting for the short and long term. o develop and maintain a viable fit between their objectives, resources, and opportunities * Need for systems analysis and programmer. The marketing department must focus and apply their expertise and support in the areas of market intelligence and strategic business planning. Opportunities * Developing an in-house database that is incorporates into an automated storage and retrieval system ASRS. An automated storage and retrieval system (ASRS) is a great resolution for CanGo’s inventory usage. * Opportunities also exist in the Asia Pacific region for online sales. Company has to keep an eye on the future opportunities and possible consumers. The region could be their next step ahead to become a continental corporation. * Updating the website to incorporate some of the marketing ideas found to be relevant in the recent research analysis project. Threats * CanGo needs to expand its operating capacity to continue its’ growth. If they stay the same there won’t be growth, so in order to become more profitable, beneficial, and successful company they need to increase their productivity. Management must develop a strategic management plan. The purpose of the strategic marketing plan is to fit between the organization’s objectives and resources and its changing market opportunities so it is beneficial for the company. * CanGo could potentially have employee retention problems. It is the responsibility of the CEO to ensure equal opportunity for all employees, adequate compensation packages, fair performance evaluation processes and career development programs for employees. * Lack of capital for necessary growth needs. Lack of money and cost of ASRS system. Company needs to have funds to change or improve warehouse. When expanding into a new market CanGo needs to understand and take into account trends that are in the industry and account for them when doing any sort of planning. Market analysis is a detailed overview of the industry and the market business one is intending to enter. Conducting an effective market research will help determine if there is a need or interest to actively implementing the launch of a new venture. Knowing the markets needs and how it is currently serviced provides you with key information that is essential in developing your product/service and marketing plan. The online gaming market is worth more than $15 billion with a total of 40 million users. In 2007, there were a total of 217 million online gamers worldwide. Surprisingly, online gaming is somewhat equally divided between genders, at 58% male players and 42% female players (Grabstats, 2008). With progresses in technology and internet, online gaming is becoming more popular across all boards. Extensive data, research report and statistics may be needed to support findings and conclusions. One recommendation is to construct customer surveys which will give information pertaining to CanGo’s current customer base to figure out who is making purchases. From what we understand CanGo only conducts surveys based on purchases. By adding a few questions, such as age group, sex and area of the world, they would be able to find what people are making purchases. (Appendix A). It is important to understand what best suits both the company and the customers. Consumer demographics are used to identify consumer markets and involve the study of characteristics of a human populations and population segments and how these change over time. Such variables to consider are how the population is changing based on individual factors such as gender, age, income, level of education, family situation (single, married, divorced), ethnicity, occupation, and social class. According to Grabstats, the demographics and average income of online gamers are console owners and casual gamers from middle income households ($35,000-$75,000) aged 25-44 (2008). CanGo should also evaluate personal variables, such as, analyzing consumer behavior based on both demographic and non-demographic (customer behavior, attitudes, lifestyles) factors which can be used for grouping customers into specific market segments from which a marketer then selects its target markets. By paying close attention to these trends CanGo can prepare their long-term marketing approach to be ready when the shift becomes more apparent. Based on statistics, the highest ranking genres of games played online were card, puzzle, arcade and word games (44%), family-oriented games (25%) and RPG/MMOGs (19%). Casual, family oriented and gambling games (17%) were generally favored by PC online gamers while console/portable online gamers were more inclined to prefer non-casual game genres such as shooting and racing games. Consumers that use PC/Mac spend an average of 5. 8 hours a week on online gaming (Grabstats, 2008). Since CanGo is a company targeting the youth market they must be aware of the shift in trends and economic conditions. They need to implement a design to entice customers to spend their money on their products. Economic analysis can help them define production, distribution and consumers goods and services. CanGo must also analyze the governmental environment within the demographics. This will allow CanGo to look into unfair competition, restraint of trade, environmental, discrimination, online registration, privacy, product safety, labeling, intellectual property, warranties, deceptive and misleading claims, advertising to children, telemarketing, email spam, tying contracts, exclusive dealerships, transportation safety, price discrimination, rapacious pricing, consumer credit purchasing. Based on Be Bold’s Competitive Analysis we feel that CanGo may benefit from extending the online gaming website to include these services. Certain content functionality appears to be standard in this industry and CanGo should include Free Games/Online store/Chat rooms/Prizes and Club membership on their website. Competitive analysis focused on three main online gaming competitors who are Sony play station 3, Microsoft Xbox live and Apple Nintendo Wii. The existence of these competitors indicates that there is certainly a market for online gaming. This Competitive Analysis was conducted to help in the development of CanGo. It is an important part of the planning process and it was done to help management understand their competitive advantages/disadvantages related to competitors and to generate understanding of competitors’ past, present and future strategies. Furthermore to provide an informed basis to develop strategies to achieve competitive advantage in the future and to help forecast the returns that may be made from future investments. As CanGo moves forward into expansion and new markets Be Bold Consulting feels that it is imperative for an understanding of financial ratios as it has an impact on the future of this company. Financial ratios can help to understand what CanGo is doing well and what may need to be worked on. To explain this we are going to use a chart containing some financial ratios of CanGo and that of a few of their competitors. In the following chart CanGo can see how this comparison is made. Table 1: Financial Comparision There are a few types of ratios used for this table that will help CanGo determine the financial health of the company, along with areas that can be improved on. Efficiency ratios, such as inventory turnover is used to determine how well your managers are managing your inventory. This is important to a company because too much inventory could be due to over ordering or having inventory that will not sell. A higher inventory turnover is a good thing but too high could me that your customers are waiting due to back orders due to depleted stock. If CanGo compares the information of this ratio between itself and the three other companies it is noticeable that CanGo’s inventory turnover is very low. Compared to Barnes and Noble and Amazon, CanGo has to see that these companies are controlling their inventory much better. This brings us to what is causing CanGo to have such a low inventory turnover, and what they can do to improve this. CanGo has a lot of capital, as in the books, just sitting on the shelves of a warehouse that are not being sold. Financial leverage ratios, such as the debt equity ratio is used to determine a company’s financial standings. If a company has a high debt equity ratio then it could be a risk to that of a company. Potential investors could look at this among other ratios to determine if CanGo is a good investment. It would be a good idea for CanGo to look at the debt that they currently have and find a way to reduce this amount. It would be beneficial for CanGo to get their debt/equity ratio below . 50. Liquidity ratios are those that show a company’s ability to liquidate the assets of the company. In the case of CanGo this would include servers, inventory and equipment, just to name a few. One such liquidity ratio would be a current ratio, shows how easily it would be to pay off short term debts. CanGo’s ratio is higher than the other companies but it is too high. Last, profitability ratios tell us a company’s ability to make a profit. A couple of these are return on assets (ROA) and return on sales (ROS). Return on assets tells us how much profit you can make on your assets. While Return on sales tells us how much net income you made from each dollar. It is important for a company to understand how this is happening and these ratios can help to determine what is and is not working. CanGo has a higher ROS than any of the companies that Be Bold has used to compare them too, which says that CanGo has less coming out of each sale giving more income. There are a number of strategic recommendations that we have for CanGo that need to be established before the company can proceed towards expansion. The first step is the mission and objectives. As Be Bold has pointed out having the mission statement is important to not only CanGo but possible future investors. Clarity of who CanGo is will help to pull in the investors with the same values and objectives as that of CanGo. Environmental scanning is also an interchangeable attribute working within the spectrum of the SWOT Analysis. Internal exponents include the strengths and weakness of CanGo. The external exponents of this analysis will complete your SWOT by showing the opportunities and threats to CanGo. With this new understanding CanGo can then make decisions about new markets or expansions by gaining a better understanding of what it is CanGo is up against. The completion of the environmental scanning process can give CanGo a clearer prospective and view of the future. Be Bold next discussed strategy formulation. Now that CanGo has a better understanding of itself and the competition it is time to develop a growth plan. CanGo should have a clear consisted plan for any project that is intended. CanGo can use this time to get investments for the new plans. With a clear plan it will be easier not only on the business but also on the possible investors. After CanGo has a good understanding of the strategy it is time for the investors to be brought in, if needed, and put the plan in place. This would include having a program, budget and procedures in place. If CanGo’s plan is working you will be able to tell from the evaluation and control process.

Sample Essay For Harvard Business School Admission

Sample Essay For Harvard Business School AdmissionIf you want to write a sample essay for Harvard Business School admission, there are a few things you can do. First, consider what is expected of you when writing such an essay. For example, you are not going to be allowed to research on your own. You will need to work with the MBA admissions committee to write a sample essay based on research and questions asked in the application process.Second, understand that the admissions committee will evaluate each application before any decisions are made. Therefore, it is necessary to be able to write a well-written essay that draws attention to your strengths and demonstrates your expertise in your chosen field. It will be required that you complete a certain number of units before you are accepted into the MBA program. Most MBA programs also require that all essays are submitted by the deadline. Thus, it is very important to create a quality essay before you submit it.Third, once you decid e to write a sample essay for Harvard Business School admission, make sure that you write the essay in a way that allows for the reader to see more than just one side of your personality. To help you achieve this, write your essay in a style that makes it easy for you to communicate with your reader. For example, you may want to include information in your writing that leads the reader to see both your strengths and weaknesses.Fourth, once you have a basic idea of how to write a good essay, it is a good idea to write several different types of essays for admissions. Take some time to write different types of essays that may be included on your personal statement. If you are looking for information about your personal life, write about your childhood. If you are applying to become a manager, write about the job that you would like to obtain.For example, you may want to write about your experiences as a parent, how you came to school or your favorite subjects in school. For the MBA ad missions committee, you may want to write about your professional achievements. Whatever your interests are, you can write about it in a personal statement.For the final analysis, you should remember that a good essay, no matter how many paragraphs it is, must contain your personal statement at the beginning. Then, you can move on to your personal goals and accomplishments. You can also include the things that make you unique in the essay.For example, if you happen to be a foodie, you can write about your favorite food or places that you have been to. On the other hand, if you are a creative individual, you can write about your creative ideas or the activities that you enjoy doing. However, once you begin the writing process, remember that a sample essay for Harvard Business School admission does not need to be lengthy and can be as short as two or three pages.Remember, a sample essay for Harvard Business School admission is a great way to make a good first impression. If you want t o write a quality and convincing essay, you should start now. You should consider writing a sample essay for Harvard Business School admission before you submit it to the admissions committee.

Computers Invention Of The Century Essays - Vacuum Tube Computers

Computers: Invention of the Century The History of Computers Only once in a lifetime will a new invention come about to touch every aspect of our lives. Such devices changed the way we manage, work, and live. A machine that has done all this and more now exists in nearly every business in the United States. This incredible invention is the computer. The electronic computer has been around for over a half-century, but its ancestors have been around for 2000 years. However, only in the last 40 years has the computer changed American management to it's greatest extent. From the first wooden abacus to the latest high-speed microprocessor, the computer has changed nearly every aspect of management, and our lives for the better. The very earliest existence of the modern day computer's ancestor is the abacus. These date back to almost 2000 years ago (Dolotta, 1985). It is simply a wooden rack holding parallel wires on which beads are strung. When these beads are moved along the wire according to programming rules that the use r must memorize. All ordinary arithmetic operations can be performed on the abacus. This was one of the first management tools used. The next innovation in computers took place in 1694 when Blaise Pascal invented the first digital calculating machine. It could only add numbers and they had to be entered by turning dials. It was designed to help Pascal's father, who was a tax collector, manage the town's taxes (Beer, 1966). In the early 1800s, a mathematics professor named Charles Babbage designed an automatic calculation machine (Dolotta, 1985). It was steam powered and could store up to 1000 50-digit numbers. Built in to his machine were operations that included everything a modern general-purpose computer would need. It was programmed by and stored data on cards with holes punched in them, appropriately called punch cards. This machine was extremely useful to managers that delt with large volumes of good. With Babbage's machine, managers could more easily calculate the large numbe rs accumulated by inventories. The only problem was that there was only one of these machines built, thus making it difficult for all managers to use (Beer, 1966). After Babbage, people began to lose interest in computers. However, between 1850 and 1900 there were great advances in mathematics and physics that began to rekindle the interest. Many of these new advances involved complex calculations and formulas that were very time consuming for human calculation. The first major use for a computer in the U.S. was during the 1890 census. Two men, Herman Hollerith and James Powers, developed a new punched-card system that could automatically read information on cards without human (Dolotta, 1985). Since the population of the U.S. was increasing so fast, the computer was an essential tool for managers in tabulating the totals (Hazewindus,1988). These advantages were noted by commercial industries and soon led to the development of improved punch-card business-machine systems by Internat ional Business Machines, Remington-Rand, Burroughs, and other corporations (Chposky, 1988). By modern standards the punched-card machines were slow, typically processing from 50 to 250 cards per minute, with each card holding up to 80 digits. At the time, however, punched cards were an enormous step forward; they provided a means of input, output, and memory storage on a massive scale. For more than 50 years following their first use, punched-card machines did the bulk of the world's business computing (Jacobs, 1975). By the late 1930s punched-card machine techniques had become so well established and reliable that Howard Hathaway Aiken, in collaboration with engineers at IBM, undertook construction of a large automatic digital computer based on standard IBM electromechanical parts (Chposky, 1988). Aiken's machine, called the Harvard Mark I, handled 23-digit numbers and could perform all four arithmetic operations (Dolotta, 1985). Also, it had special built-in programs to handled lo garithms and trigonometric functions. The Mark I was controlled from prepunched paper tape. Output was by card punch and electric typewriter. It was slow, requiring 3 to 5 seconds for a multiplication, but it was fully automatic and could complete long computations without human intervention. The outbreak of World War II produced a desperate need for computing capability, especially for the military (Dolotta, 1985). New weapons systems

Aquatic Ecology essays

Aquatic Ecology essays Plants are the most important part of our ecology, both in water and land. Therefore, for our experimental variable, we chose to increase the amount of plant life in an aquztic environment. Plant life is really important in natural world mainly because it is a provider of oxygen for other organisms. So, by increasing the number of plants, we planned to observe the effect it had on the other organisms. Our hypothesis states: the more the plant life in the tank, the less bio-diversity within the tank. The main reason behind this thought were, plants will block sunlight from being passed through into the tank and more plant means more competition for nutrients which eventually will make weaker organisms die out. Some chemical parameters that we tested were (1)dissolved oxygen, and (2) water clarity and the color of water. Some biological parameters that we tested for were (3) the length of the plants, (4) the weight of the plants, and (5) the number of protists. We believe that there would be a higher oxygen content initially because of increased number of plants, who survive through the process of photosynthesis. However, this will step down because of the lack in the circulation of water due to the overpopulation of plants. We also predicted that the water clarity would decrease with an increase in plant life and the color of water would have a greenish tint to it. The hyacint, our experimental variable, would grow nicely in the control tank, but it wouldnt grow as much in the experimental because of the presence of three other plants. We also believed that the number of organisms or protists would decrease in the experimental because of the sudden change in their environment. The main reason we chose to do this experiment was because of their fact that this type of occurrence can happen anywhere. The reason we chose to test those particular parameters was that an increase in plant life would most certainly...

Acceptable Use Policy Assignment Example | Topics and Well Written Essays - 750 words

Acceptable Use Policy - Assignment Example From this paper it is clear that  the tenets of the implemented Acceptable Use Policy (AUP) at the InfoSec are based upon safeguarding the stakeholders of the firm so as to not comprise their identity and information due to any breach of code or confidence. The primary clauses of AUP which should be reported in this regard refer to 1) general use and possession 2) access and availability of security data and propriety information 3) guidelines for classifying improper use of facilities 4) regulations governing blogging and 5) policies which must be adhered to ensure that the AUP is effectively enforced across the firm.As the discussion highlights  the standard notifications to highlight unacceptable use of services by engaging in activities which are disallowed unless the employee is undertaking an activity which is directly related to his/her job-related tasks is a comprehensive consideration of InfoSec’s Acceptable Use Policy (AUP). In this case, the firm focuses upon re cognizing a comprehensive list of instances and scenarios under which the employee shall be held liable for a breach of the Acceptable Use Policy (AUP) due to his/her participation in the listed activities. Moreover, such circumstances can be broadly categorized as 1) System and Network Activities and 2) Email and Communication Activities.  The popularity of social networking mediums has enhanced the need to implement effective and comprehensive AUPs to assist the usage of network facilities.

Financial Reporting and Analysis Essay Example | Topics and Well Written Essays - 1000 words - 2

Financial Reporting and Analysis - Essay Example n laid down by the IASB and the FASB together with the intension of providing a sound future for the accounting standards which have moved to becoming more principals based, internally consistent and internationally converged. This paper has also dealt with the pros and cons of this framework and the agreements are based around the ‘international’ conceptual framework. The IASB is a board which aims at developing and helping to improve the general purpose financial statements, to make sure that it meets to the public interest (Mill, et.al., 2003). The IASB is one of the single high qualities, simple to understand and also one of the only global accounting standards which needs complete information of the general purpose financial statements. The International Accounting Standard Board (IASB) has made various proposals to improve the conceptual framework for financial reporting. The International Accounting Standard Board has proposed to improvise the objectives of the General Purpose Financial Reports (Kitabjian, 2008). The International Accounting Standard Board has focused on improving the General Purpose Financial Reports for potential investors and lenders. They suggest that the report aims at these groups of individuals to help them make informed decisions regarding their capital investments (IASB, 2008). The IASB also works in cooperation wi th the national accounting standard setters which provides for a meeting point for all the accounting standards from across the world. The use of fair value as opposed to the historical cost accounting has always been quite a controversial choice. In this case the use of fair value would prove to be more beneficial when compared to the historical cost accounting as this would have reduced the impact of the credit crunch. In the time of a credit problem and a troubled economy, the use of fair value is one which is most beneficial. The use of fair value is beneficial majorly because the use of the fair value provides

Corporate social responsibility Essay Example for Free

Corporate social responsibility Essay 1) Corporate Ethics The broad area dealing with the way in which a company behaves towards, and conducts business with, its internal and external STAKEHOLDERS, including employees, investors, creditors, customers, and regulators. In certain national systems minimum standards are required or recommended in order to eliminate potential conflicts of interest or client/employee mistreatment. 2) Board of Directors (BOD) An appointed or elected body or committee that has overall responsibility for the management of a nonprofit or nonstock organization, such as a foundation, university or mutual fund. 3) Executive Officer is generally a person responsible for running an organization, although the exact nature of the role varies depending on the organization. 4) Corporate Compliance means having internal policies and procedures designed to prevent and detect violations of applicable law, regulations, rules and ethical standards by employees, agents and others. It involves legal risk management and internal controls. 5) Corporate Governance refers to the set of systems, principles and processes by which a company is governed. They provide the guidelines as to how the company can be directed or controlled such that it can fulfil its goals and objectives in a manner that adds to the value of the company and is also beneficial for all stakeholders in the long term. 6) Corporate Responsibility includes being consistent with ethical principles and conduct such as honesty, integrity and respect for others. By voluntarily accepting responsibility for its actions corporations earn their licence to operate in society. 7) Corporate Social Responsibility is a form of corporate self-regulation integrated into a business model. CSR policy functions as a built-in, self-regulating mechanism whereby a business monitors and ensures its active compliance with the spirit of the law, ethical standards, and international norms. 8) Corporate Sustainability is a business approach that creates long-term consumer and employee value by not only creating a green strategy aimed towards the natural environment, but taking into consideration every dimension of how a business operates in the social, cultural, and economic environment. Also formulating strategies to build a company that fosters longevity through transparency and proper employee development.

Finding Meaning in The Turn of The Screw, by Henry James Essay

  Ã‚  Ã‚   At first glance, Bly appears to be a rather lonely place. The vividly bleak backdrop for The Turn of the Screw houses a handful of servants, two orphaned children, and ghosts who fade in and out of view. But there are others present who are less obtrusive yet just as influential as Peter Quint and Miss Jessel. Peering into and out of Bly's windows and mirrors, engaging with the text and the lingering trace of author Henry James, a crowd of real and virtual readers hope to catch a glimpse of a specter or to unravel a clever Freudian slipknot that will tell them something: They may be looking for that which they think James intended as the text's truth - a transcendental center - or maybe they subconsciously wish to see a reflection of themselves, somehow transformed by the reading, smiling back from the gilded, glassy panes. Whatever they are seeking, this crew of interactive observers might be surprised to find out that there is not only one answer to James's literary mystery and that the worth of their readings centers on effect, not meaning. It is futile to seek the "answer" that is supposed to tell because, as Douglas forewarns, "the story won't tell." The langue of Bly is based on deceptions and ambiguities, ways in which "truth" is kept at bay. But many readers are unaware that they are really seeking effect, and thus experience effect only when they think they are searching for meaning. Whatever the motivation, the pack should not be deterred from the quest, for the creation that Wolfgang Iser calls the text's "esthetic pole," --its true value--depends upon a conscientious reader to notice the text's gaps and ambiguities, fill in some of the holes, and to revel in the pleasure, finally, ... ...ist's dream, how reassuring for everyone else that it will never happen.    Works Cited    Felman, Shoshana. "Henry James: Madness and the Risks of Practice." 1977. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999. 196-228.    Iser, Wolfgang. "The Reading Process." Reader Response Criticism. 1974. Ed. Jane Tompkins. Baltimore: Johns Hopkins UP, 1980. 50-68.    James, Henry. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999.    Lustig, T.J. "Henry James and the Ghostly." 1994. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999. 255-60.    Tompkins, Jane. "The Reader in History." Reader Response Criticism. Ed. Jane Tompkins. Baltimore: Johns Hopkins UP, 1980. 201-26.    Finding Meaning in The Turn of The Screw, by Henry James Essay   Ã‚  Ã‚   At first glance, Bly appears to be a rather lonely place. The vividly bleak backdrop for The Turn of the Screw houses a handful of servants, two orphaned children, and ghosts who fade in and out of view. But there are others present who are less obtrusive yet just as influential as Peter Quint and Miss Jessel. Peering into and out of Bly's windows and mirrors, engaging with the text and the lingering trace of author Henry James, a crowd of real and virtual readers hope to catch a glimpse of a specter or to unravel a clever Freudian slipknot that will tell them something: They may be looking for that which they think James intended as the text's truth - a transcendental center - or maybe they subconsciously wish to see a reflection of themselves, somehow transformed by the reading, smiling back from the gilded, glassy panes. Whatever they are seeking, this crew of interactive observers might be surprised to find out that there is not only one answer to James's literary mystery and that the worth of their readings centers on effect, not meaning. It is futile to seek the "answer" that is supposed to tell because, as Douglas forewarns, "the story won't tell." The langue of Bly is based on deceptions and ambiguities, ways in which "truth" is kept at bay. But many readers are unaware that they are really seeking effect, and thus experience effect only when they think they are searching for meaning. Whatever the motivation, the pack should not be deterred from the quest, for the creation that Wolfgang Iser calls the text's "esthetic pole," --its true value--depends upon a conscientious reader to notice the text's gaps and ambiguities, fill in some of the holes, and to revel in the pleasure, finally, ... ...ist's dream, how reassuring for everyone else that it will never happen.    Works Cited    Felman, Shoshana. "Henry James: Madness and the Risks of Practice." 1977. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999. 196-228.    Iser, Wolfgang. "The Reading Process." Reader Response Criticism. 1974. Ed. Jane Tompkins. Baltimore: Johns Hopkins UP, 1980. 50-68.    James, Henry. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999.    Lustig, T.J. "Henry James and the Ghostly." 1994. The Turn of the Screw. Ed. Deborah Esch and Jonathan Warren. 2nd ed. New York: Norton, 1999. 255-60.    Tompkins, Jane. "The Reader in History." Reader Response Criticism. Ed. Jane Tompkins. Baltimore: Johns Hopkins UP, 1980. 201-26.   

Love and Diane Essay

Synopsis Love & Diane tells the epic story of a family over three generations. At its heart lies the highly charged relationship between a mother and daughter, desperate for love and forgiveness but caught in a devastating cycle. For Love, the world changed forever when she and her siblings were torn from their mother, Diane. Separated from her family and thrust into a terrifying world of institutions and foster homes, the memory of that moment is more vivid to her than her present life. Ten years have passed since that day and Love and her five siblings have been reunited with their mother. But all have been changed by the years of separation. They are almost strangers to each other and Love is tormented by the thought that it was her fault. At 8 years old she was the one who revealed to a teacher that her mother was an drug addict. Now she is 18 and HIV+. And she has just given birth to a son, Donyaeh. For Love & Diane this baby represents everything good and hopeful for the future. But that hope is mixed with fear. Donyaeh has been born with the HIV virus and months must pass before his final status is known. As Diane struggles to make her family whole again and to realize some of her own dreams, Love seems to be drifting further and further away from her child. Diane, torn by her own guilt over her children’s fate when she was an addict, tries to help and to care for her grandson. But when Diane confides her fears for her daughter to a therapist, the police suddenly appear at the door. Donyaeh is taken from Love’s arms and it seems to the family as if history has repeated itself. Now Love must face the same ordeal her mother had faced years before. She is charged with neglect and must prove to a world of social workers, therapists and prosecutors that she is a fit mother. And Diane must find the courage to turn away from her guilt and grasp a chance to pursue her long-deferred dreams. While the film takes us deep into the life of a single family, it also offers a provocative look at the Byzantine â€Å"system† that aims to help but as often frustrates the family’s attempts to improve their situation. The film differs from many documentaries that deal with the problems facing poor communities in that it eschews â€Å"talking eads† and interviews with â€Å"experts† and aims instead to immerse the viewer in the experiences and thoughts of a family trying to survive and retain autonomy in the face of terrible challenges. Love ; Diane: Inner-City Blues: An Interview with Jennifer Dworkin For over eight years Jennifer Dworkin documented the personal struggles of a recovering crack addict and her troubled daughter in Love ; Diane. Fellow â€Å"long-term† filmmaker Steve James talks with Dworkin about her epic work of American v’rit’ filmmaking. I first heard about Jennifer Dworkin’s Love & Diane when it played at the 2002 New York Film Festival. Though I missed seeing it because I live in Chicago, the word was that this was a special film, one in which the filmmaker spent years intimately following the lives of a family. Since that’s been my own filmmaking â€Å"M. O. ,† I knew this was a documentary I had to see. So in November, when I finally did settle into my seat at Amsterdam’s International Documentary Festival to watch the film, I had pretty high expectations. Love & Diane lived up to them and more. It’s a powerful, uncompromising, yet compassionate portrait of a mother and daughter coping with a hard life in Brooklyn and an even more difficult personal history between them. In the best sense of the word, the film is a throwback to the heyday of cinema v’rit’ filmmaking in the ’60s and early ’70s, When the Maysles were in their prime and young filmmakers like Barbara Kopple were making their mark. Love ; Diane is one of those films where the filmmaker earned such intimate access and the trust of her subjects that it gives viewers a rare and complex glimpse into the lives of people we rarely really see in films. And like most great film subjects, Diane Hazzard and her daughter, Love, continually confound our expectations of what it means to be a â€Å"ghetto mom† or an â€Å"ex-crack addict† or a â€Å"black teenage mother. † Meeting and getting to know the director, Jennifer Dworkin, was one of the pleasures of the Amsterdam festival. My film, Stevie, also played there, and Jennifer and I found unexpected common ground in the stories each of our films tells. Both films deal with troubled family history, struggles between a parent and child, foster care, poverty and the social service and legal systems. Yet, in other ways, Stevie and Love ; Diane, couldn’t be more different. Filmmaker gave me a chance to talk further with Jennifer about her impressive first film and compare notes about how we each went about making such demanding and challenging films. Steve James: How long did you spend on this film? Jennifer Dworkin: You know, I never answer that question. James: Really? Dworkin: No, just kidding [laughs]. If you count directions I started but didn’t end up using in the film, about eight years, including editing. But not full time. James: Of course not. How could one survive? Dworkin: Exactly.